Dr. Traci Szemkus has been developing brands, organizing events and creating client experiences for over 14 years that serve a range of multimillion dollar corporations, retail & online businesses. She founded TheBranding.Guru, a boutique-company that focuses on visual branding through photography, videography, and design. With a strong emphasis on functionality and immediate implementation she champions entrepreneurs & small businesses around the globe through events such as Brandathon Weekends, online course creation, and now, WorkPlay Branding!